Benefit Gimme Brow+: Does It Live Up to the Hype?
By the editorial team · Updated May 2026 · 4 min read
★★★★★ 4.8 / 5
Quick Verdict
A volumizing gel with micro-fibers that cling to existing hair. Fills empty spots and creates the illusion of fuller brows in 30 seconds. Yes, the hype is justified.
Pros
- ✓ Ultra-fast application
- ✓ Natural finish without looking made-up
- ✓ Holds hair in place
- ✓ 6 shades for every hair type
Cons
- ✗ Doesn't work on very sparse brows (needs a hair base)
- ✗ Dries out fast if not closed properly
💡 Pro Tip
Always brush upward first, then in the natural direction. Viral trick: layer a darker shade underneath and a lighter one on top.